what we do
We turn complex tech into stories that feel human. Whether you're launching, repositioning, or just tired of sounding like everyone else, we help you connect with how people actually feel.
brand identity
It’s not just a logo. It’s how your brand looks, sounds, and shows up to the party.
Templates
Layouts
Photography
Guidelines
Type
Color
Logo
strategy & positioning
Whether it’s a new product or a whole new story, we help you show up in market with clarity, energy, and a little charm sprinkled on top.
Human Truths
Brand Story
Competitive Audit
Stakeholder & Customer Interviews
Tone of Voice
Messaging
Positioning
Brand Strategy
go-to-market campaigns
We help you figure out what to say, how to say it, and why it matters. Then we carve out the whitespace only your brand can own.
Digital
Lifecycle
Brand Activations
Social
Film
OOH
Channel Strategy
Campaign Platform
Creative Ideation
less ta-da, more a-ha
traditional agencies
Slow timelines
One-size-fits-all teams
Pitch-first energy
Layers and bloat
our approach
Weekly sprints with clear goals
Ongoing collaboration
Custom teams built for each project
Small, senior, hands-on
Learn more
“Partnering with Dawn was one of the best decisions we’ve ever made. They are a true full-service team, handling everything from our rebrand to launching a paid ad program from scratch. Their expertise, seamless project management, and genuine investment in our success exceeded every expectation.”
steph lusby
director of product design
Our work’s been recognized by Cannes Lions, the Webbys, and over 20 film festivals, with shoutouts from the New York Times, Barack Obama, and yes… even Ricky Martin.